Rush Limbaugh’s radio empire is crumbling, as a seventh advertiser has pulled their ads from the conservative radio show.
ProFlowers is the seventh advertiser to pull ads from Limbaugh’s radio program in reaction to his derogatory comments about a law student who testified about birth control policy.
ProFlowers said Sunday on its Facebook page that it has suspended advertising on Limbaugh’s program because his “slut” comments aimed at Georgetown University student Sandra Fluke, “went beyond political discourse to a personal attack and do not reflect our values as a company.”
The six other advertisers that say they’ve pulled ads from his show are mortgage lender Quicken Loans, mattress retailers Sleep Train and Sleep Number, software maker Citrix Systems Inc., online data backup service provider Carbonite and online legal document services company LegalZoom.
ProFlowers said on Twitter that posts it received about Limbaugh’s remarks affected its advertising strategy. ProFlowers is an online flower delivery service.
Limbaugh called the 30-year-old Fluke a “slut” and “prostitute” last week after she testified to congressional Democrats in support of national health care policies that would compel employers and other organizations, including her university, to offer group health insurance that covers birth control for women.
He apologized to Fluke on Saturday after being criticized by Republican and Democratic politicians and after several advertisers left the show.
It may be too little, too late for Limbaugh, as more advertisers are scheduled to pull their ads from his show.